Facebook is always renewing with new tools to optimize your site and to improve the user experience. We know that among so many outstanding, complicated pursue understand carefully how each new update work, that’s why you have a quick and easy guide to understanding the Pixel of Facebook . What […]
Have you ever wondered what the success of some sellers and the big brands that circulate their products on the world market results in? Believe it or not, the answer can be found in psychology, in that concept known as psychological tricks or mental triggers in English. Next, we are […]
Have you ever wondered what the success of some sellers and the big brands that circulate their products on the world market results in? Believe it or not, the answer can be found in psychology, in that concept known as psychological tricks or mental triggers in English. Next, we are […]
The total volume of electronic commerce turnover reached 2,421.8 million euros in the third quarter of 2011, 27.4% more than in the same period of 2010. This record represents the tenth consecutive quarter of growth and a new historical maximum , but the most novel fact is that for the […]
When advertisers and agencies join technological efforts, using the best data tools and machine learning algorithms, we speak of programmatic marketing : an intelligent advertising buying and selling model Saudi Arabia Email List capable of showing a user information of interest in real time. Consumers’ attention is increasingly dispersed, as […]
With the fourth technological revolution in the making, 29.8% of companies with fewer than ten workers in Spain do not have an Internet San Marino Email List connection, according to the survey on the use of information and communication technologies and electronic commerce of the company , released this Thursday […]
The selection processes have changed. The line that separates work life from personal life is increasingly blurred. New technologies and social networks are responsible for this paradigm shift, mainly due to the integration and implementation of social platforms in their recruitment processes and methodologies. So much so that, according to […]
The first president of Facebook, and its main promoter in 2004, Sean Parker, said last week that “only God knows what this technology is doing to the brains of our children.” Parker openly acknowledged that, early in the launch of the social network, everyone involved knew perfectly well that they […]
If just a week ago, chef Dabiz Muñoz exposed an alleged influencer (opinion prescriber on the Internet) who wanted to eat for free at his Diverxo restaurant (three Michelin stars) in exchange for a recommendation, the authentic prescribers can also count on the other face of history. “There are countless […]
The vacation period is a great time to step back with company strategies and adapt them, when necessary. In the world of video marketing, the situation has changed a lot in a short time: from counting the available channels with the fingers of the hands to having an endless offer […]
It doesn’t matter if your thing is macramé, pottery or buns stuffed with Nocilla with artichoke. Your small neighborhood store falls short and you know that the world is very big. Maybe your twine embroidered ties could be raffled off in Japan, but Japan is far away and you don’t […]
The massive arrival of technology in advertising and marketing has led to a great improvement in efficiency. Google experts help us understand this leap forward. Machine learning allows certain repetitive tasks to be done by machines. This time that is not used in routine matters allows you to invest more […]
A fabulous colored lipstick. Some bell bottoms. A shampoo. A bag, a coat, some shoes. All of these products are common on the Instagram posts of influencers – those with hundreds of thousands of followers. But how to clearly recognize what is promoted voluntarily and what is advertised? After regulating […]
Almost 23 million Spaniards make online purchases. And, among those who do not buy online, 76% use the Internet to find out about what they are going to buy, according to data from the National Observatory of Telecommunications and the Information Society of Red.es. Therefore, the information about the products […]
At the end of last year we discovered that Parliament had given broad powers to political parties to use our data, without consent , for electoral purposes. In November, beyond adapting the new European Data Protection Regulation to the Spanish legislative framework, an article was included, 58 bis, which modified […]
Before, a clothing store was advertised in the newspaper. Now, l as influencers are models that create desirable lifestyles where clothing from that store is the protagonist. The shirt they wear is associated not only with the brand but with the influencer that the teenager not only follows but also […]
This professional is dedicated to content marketing, an area that seeks to create a link between the brand and the potential client, as well as increase sales. He is the expert professional when it comes to creating user-friendly content about the brand. Its ultimate goal is to increase sales and […]
There is no store, bank or restaurant worth its salt that does not try to hook its customers through the senses. Trison knows this well, that in its 20 years of life it has become one of the leading European Palestine Consumer Email List providers of audiovisual , acoustic and […]
The future is digital, and the market knows it. Approximately 30% of purchases of products and services are already made on the Internet, which makes Spain the fourth e-commerce market in Europe, behind the United Kingdom, Germany and France. And in the third quarter of 2018, e-commerce sales exceeded 10 […]
Revenues from the ePublishing market in Spain, which includes newspapers, magazines and digital books, will add up to 517 million euros this year, which represents 14% of the total turnover of the sector throughout Oman Email List Europe, according to figures from the Telecoming consultancy Revenues from the ePublishing sector […]
Anya Ayoung Chee, from Trinidad and Tobago, is a miracle among dozens of stories of losers. In 2011 he won a reality show of fashion designers from the United States , he has received several scholarships to carry out his projects and now he is in charge of his own […]
Technocreatives, neo-generalists, digital nomads … Every so often a new term spreads like wildfire in the field of the digital labor market. But what exactly does something like techno-creativity mean? Are we talking about a profile only applicable to the field of marketing ? How can it be transferred to […]
The obligatory darkness of a small establishment well placed for tasting. The sun plummeting over an orchard in full swing. The bees that eat and produce despite the state of alarm. Ranchers who cannot grow lambs but have nowhere to sell them. The oil jars now full, motionless. The pandemic […]
Entrepreneurship has always been a great challenge. Doing it in the midst of an unprecedented health emergency becomes a daunting job. But not impossible. At least for Ismael Teijón (Madrid, 1980), who during the days of confinement forged Social WoW, a digital marketing agency, which aims to help small businesses […]
There is no economic area, market or support that remains outside the influence of marketing. It can be a new car model, an energy drink, autumn fashion, a young transport rate or a mobile and Internet service: every product or service that we can imagine probably has a strategic promotional […]
The Internet has democratized marketing . Any business, even the smallest, can today, with a small investment, create a strategy to attract consumers using the possibilities offered by the digital world. Social networks , blogs, the web pages themselves and search engines such as Google , in addition to SMS […]
The Internet is the largest source of information for citizens. Also for companies. On the Internet, users generate all kinds of messages and conversations related to brands: about their products, their personnel policies, their controversies … Listening to what is said about them has become an opportunity for companies of […]
